Google
online mba programs
earn an online mba .
Showing posts with label Sony. Show all posts
Showing posts with label Sony. Show all posts

Virtual reality

Virtual reality (VR) is a technology which allows a user to interact with a computer-simulated environment, be it a real or imagined one. Most current virtual reality environments are primarily visual experiences, displayed either on a computer screen or through special stereoscopic displays, but some simulations include additional sensory information, such as sound through speakers or headphones. Some advanced, haptic systems now include tactile information, generally known as force feedback, in medical and gaming applications. Users can interact with a virtual environment or a virtual artifact (VA) either through the use of standard input devices such as a keyboard and mouse, or through multimodal devices such as a wired glove, the Polhemus boom arm, and omnidirectional treadmill. The simulated environment can be similar to the real world, for example, simulations for pilot or combat training, or it can differ significantly from reality, as in VR games. In practice, it is currently very difficult to create a high-fidelity virtual reality experience, due largely to technical limitations on processing power, image resolution and communication bandwidth. However, those limitations are expected to eventually be overcome as processor, imaging and data communication technologies become more powerful and cost-effective over time.
t is unclear exactly where the future of virtual reality is heading. In the short run, the graphics displayed in the HMD will soon reach a point of near realism. The audio capabilities will move into a new realm of three dimensional sound. This refers to the addition of sound channels both above and below the individual. The virtual reality application of this future technology will most likely be in the form of over ear headphones.

Within existing technological limits, sight and sound are the two senses which best lend themselves to high quality simulation. There are however attempts being currently made to simulate smell. The purpose of current research is linked to a project aimed at treating Post Traumatic Stress Disorder (PTSD) in veterans by exposing them to combat simulations, complete with smells. Although it is often seen in the context of entertainment by popular culture, this illustrates the point that the future of VR is very much tied into therapuetic, training, and engineering demands. Given that fact, a full sensory immersion beyond basic tactile feedback, sight, sound, and smell is unlikely to be a goal in the industry. It is worth mentioning that simulating smells, while it can be done very realistically requires costly R&D to make each odor, and the machine itself is expensive and specialized, using capsules tailor made for it. Thus far basic, and very strong smells such as burning rubber, cordite, gasoline fumes, and so-forth have been made. Something complex such as a food product or specific flower would be prohibitively expensive.

In order to engage the other sense of taste, the brain must be manipulated directly. This would move virtual reality into the realm of simulated reality like the "head-plugs" used The Matrix. Although no form of this has been seriously developed at this point, Sony has taken the first step. On April 7, 2005, Sony went public with the information that they had filed for and received a patent for the idea of the non-invasive beaming of different frequencies and patterns of ultrasonic waves directly into the brain to recreate all five senses. There has been research to show that this is possible. Sony has not conducted any tests as of yet and says that it is still only an idea.

It has long been feared that Virtual Reality will be the last invention of man, as once simulations become cheaper and more widespread, no one will ever want to leave their "perfect" fantasies.

Blu-ray Disc

A Blu-ray Disc (also called BD) is a high-density optical disc format for the storage of digital media, including high-definition video.The name Blu-ray Disc is derived from the blue-violet laser used to read and write this type of disc. Because of its shorter wavelength (405 nm), substantially more data can be stored on a Blu-ray Disc than on the DVD format, which uses a red, 650 nm laser. A Blu-ray Disc can store 25 GB on each layer, as opposed to a DVD's 4.7 GB.Blu-ray Disc is similar to PDD, another optical disc format developed by Sony (which has been available since 2004) but offering higher data transfer speeds. PDD was not intended for home video use and was aimed at business data archiving and backup.Blu-ray Disc is currently in a "format war" with rival format HD DVD.The Blu-ray Disc system uses a blue-violet laser operating at a wavelength of 405 nm, similar to the one used for HD DVD, to read and write data. Conventional DVDs and CDs use red and infrared lasers at 650 nm and 780 nm respectively.
Because the Blu-ray Disc standard places the data recording layer close to the surface of the disc, early discs were susceptible to contamination and scratches and had to be enclosed in plastic caddies for protection. The consortium worried that such an inconvenience would hurt Blu-ray Disc's market adoption. Blu-ray Discs now use a layer of protective material on the surface through which the data is read.

The recent introduction of a clear polymer coating has given Blu-ray Discs substantial scratch resistance. The coating is developed by TDK and is called "Durabis". It allows BDs to be cleaned safely with only a tissue. The coating is said to successfully resist "wire wool scrubbing" according to Samsung Optical technical manager Chas Kalsi. It is not clear, however, whether discs will use the Durabis coating as standard or only in premium discs.

Both Sony and Panasonic replication methods include proprietary hard-coat technologies. Sony's rewritable media are sprayed with a scratch-resistant and antistatic coating. Verbatim recordable and rewritable Blu-ray Disc discs use their own proprietary hard-coat technology called ScratchGuard.
Although the Blu-ray Disc specification has been finalized, engineers continue working to advance the technology. Quad-layer (100 GB) discs have been demonstrated on a drive with modified optics. Furthermore TDK announced in August 2006 that they have created a working experimental Blu-ray Disc capable of holding 200 GB of data on a single side, using six 33 GB data layers.Such discs would almost certainly not work on some of today's Blu-ray Disc players, as these devices are only designed and tested on discs that meet the current specification.